Tony Pipes
  • WORK
  • ABOUT ME
  • MUSIC
  • ART
  • WORDS
  • WORK
  • ABOUT ME
  • MUSIC
  • ART
  • WORDS
Search

Case Studies

Back Home

ITV Creates Identity Projcet

The initial idea was to create a new ident each week for the ITV network using a different British Artist- 52 Artists, 52 Weeks. 
In the end, the project ran for 3 art packed years. 

I'm a Celebrity "Choose Your Own Adventure "

Data led, "Choose Your Own Adventure" style,
​TV campaign for "I'm A Celebrity Get Me Out Of Here"

Liar: Launch Campaign

Liar launch campaign for ITV. Leaning into the two sides of the drama's story led to some really innovative TV and social. 

"A Year on Planet Earth"- Frozen Poster

Love Island : This is Not a Drill

After  post pandemic false starts, we did everything in our power to let fans know that  Love Island was really back. 

Broadchurch Launch Campaign

Launch campaign for the the cultural phenomenon that was Broadchurch. 

ITV "Strangers" Case Study 

This Hong Kong based thriller gave us a great springboard for some fun media.

ITVX Launch & Branding 

A launch campaign that touched everything- stunts, killer edits, massive media and an exquisite collaboration with Dixon Baxi to create the service's name, branding and behaviour. In less that 6 months ITVX overtook All4 and Disney+ in terms of audience consideration. 

ITV Trigger Point "Countdown"

Tension filled 360 awareness campaign for the launch of new ITV Bomb disposal drama, Trigger Point

MOBO Awards "Paving The Way"

Real world brand partnership with ITV2 and the MOBO's. 

"GET KANYE"- ITV2 Relaunch  Social Campaign

Proper fun, exactly what social should be. 

BBC Eastenders 25th Anniversary Campaign

Celebrating 25 years of dramatic endings.
Back Home
Site powered by Weebly. Managed by JustHost
  • WORK
  • ABOUT ME
  • MUSIC
  • ART
  • WORDS