word from the creative frontline by Tony Pipes. Advertising, Art and Design.
August 4th, 2013

The Sound of Honda!

In 1989, Ayrton Senna completed a lap of the Japanese F1 circuit in Suzuka, setting a new world record. The information from that was recorded using on board technology from Honda.
Now, 20 years after his death Honda use that data to bring back the spirit of Senna.
Epic.

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