word from the creative frontline by Tony Pipes. Advertising, Art and Design.
April 2nd, 2012

Graham Coxon- What’ll It Take!

Great video from ex- Blur bod Graham Coxon.
What’ll It Take is made up of featured moves sent in by 85 fans from 22 countries all cut together by director Ninian Doff.

by pipesy | Posted in Film, Music | No Comments » | Tags: , , ,
January 2nd, 2012

Mercedes- Looks Fast Even in Park!

To launch the Mercedes-Benz 2012 C-Class Coupe, BBDO, Toronto parked one in front of a motion blurred wall, sidewalk, and billboard that read: “Looks fast. Even in park. The 450hp 2012 C-Class Coupe.”
To complete the motion-blur illusion, real 3D models of a motion blurred fire hydrant, parking sign, and mailbox were created to be part of the street scene. Simple and supercool.

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