word from the creative frontline by Tony Pipes. Advertising, Art and Design.
September 17th, 2012

Fragile Childhood: Monsters!

Euro RSCG, Helsinki, put the scares on drunk parents in this creepy but effective awareness film directed by Mikko Lehtinen.

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August 28th, 2012

Plan International: Mass Construction!

Framestore spin some magic in this impressive ad from Leo Burnett.

July 24th, 2012

Refuge: How to look your best the morning after!

YouTube makeup vlogger Lauren Luke teams up with BBH London for this shocking awareness campaign for charity Refuge. Very clever and very effective.

June 25th, 2012

Zero Views!

Very nice awareness campaign from Lowe Ginkgo, Montevideo and Amnesty International, Uruguay.

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May 27th, 2012

Drag Him Away!

Interesting use of big screen media from JWT for The National Centre for Domestic Violence (NCDV).

May 21st, 2012

Carly’s Cafe!

Extraordinary and moving film to raise awareness about Autism created by Canadian agency john st, whose President & Partner is Arthur Fleischmann, the Father of Carly. To gain further understanding and to try and experience a fraction of what it must be like to Autistic an incredibly affecting online “Carly’s Cafe” exist here. Excellent campaign for an excellent cause.
via Adverblog

April 24th, 2012

Reading Is Fundamental!

Another ad merging childhood characters- but this one from Mother NY is actually good!

The ones below are not!

April 23rd, 2012

Claro: One letter is all it takes!

Nice art direction on these simple and effective ads from Ogilvy, Sao Paulo warning of the perils of texting whilst driving.

April 2nd, 2012

NSPCC- The $#*! Kids Say!

Super effective and very well cast film from director Amanda Boyle and Inferno London.

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January 9th, 2012

British Heart Foundation- Hard and Fast!

Terrific ad from Grey, London with hard man with a heart, Vinnie Jones.

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