word from the creative frontline by Tony Pipes. Advertising, Art and Design.
November 10th, 2013

To See!


This a beautiful interactive film from Japanese agency Mori. “To See” is designed to introduce new contact lens brand Miru to the Western market. It was filmed with a bespoke flying camera that allowed cameramen to shoot 720 degrees of images simultaneously.
This is the non interactive version but get the full experience here.

Making of here.

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